Last updated: February 2026
Greg Allan Farm Machinery Pty Ltd (ABN 28 951 412 548) (“we”, “us”, or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website www.gafm.com.au (“Website”) or interact with our business.
This Privacy Policy complies with the Australian Privacy Principles contained in the Privacy Act 1988 (Cth). By using our Website or providing us with your personal information, you consent to the collection, use, and disclosure of your information as described in this Privacy Policy.
We may collect the following types of personal information:
We collect personal information in various ways, including:
We use your personal information for the following purposes:
We use analytics and session-recording tools, including Microsoft Clarity, to help us understand how people use this Website and to improve our content, layout and services. These tools may record information such as the pages you view, actions you take on those pages (for example clicks, scrolling and mouse movement), time on page, device and browser details, screen size, and basic location information derived from your IP address.
We configure these tools so that sensitive fields (for example your name, phone number, email address, and payment or financing details) are obscured before they are captured. We do not use session recordings to intentionally collect the contents of form fields that are reasonably likely to identify you. Because some of the information described above (such as IP address or device identifiers) can be linked to an individual, it may be considered “personal information” under Australian law.
If you are located in the European Economic Area, the United Kingdom or Switzerland, we will only run non-essential analytics and session-recording cookies (including Microsoft Clarity) after you have given consent through our cookie banner. You can withdraw that consent at any time using the same controls.
The analytics and session-recording services we use are provided by Microsoft Corporation and its affiliates. As a result, the information described above may be sent to and stored on Microsoft servers located outside Australia (including in the United States). Before using these services, we take reasonable steps to ensure that Microsoft will handle any personal information we disclose to it in a way that is consistent with the Australian Privacy Principles.
We may disclose your personal information to:
Your personal information may be disclosed to recipients located outside Australia, including in the United States, the European Union, and other countries where our service providers, manufacturers, or technology platforms are located. We take reasonable steps to ensure that overseas recipients handle your personal information in accordance with the Australian Privacy Principles.
We take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification, or disclosure. This includes physical, electronic, and procedural security measures. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
We retain your personal information for as long as necessary to fulfil the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our agreements. When personal information is no longer required, we will take reasonable steps to destroy or de-identify it.
Under Australian privacy law, you have the right to:
To exercise any of these rights, please contact us using the details provided below. We may require verification of your identity before processing your request.
You can block or delete analytics cookies in your browser settings, refuse analytics/performance cookies in our cookie banner (where shown), or contact us using the details below if you have questions about how these tools work, or if you would like us to delete a specific session recording that you believe relates to you (to the extent we are reasonably able to identify it).
You may opt out of receiving marketing communications from us at any time by clicking the “unsubscribe” link in our emails or by contacting us directly. Please note that even if you opt out of marketing communications, we may still send you service-related communications.
Our Website uses cookies and similar tracking technologies to enhance your browsing experience and analyse website traffic. You can control cookies through your browser settings. However, disabling cookies may affect the functionality of our Website.
Our Website may contain links to third-party websites. We are not responsible for the privacy practices of these websites. We encourage you to review the privacy policies of any third-party websites you visit.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. Your continued use of our Website following the posting of changes constitutes your acceptance of those changes.
If you have a complaint about how we have handled your personal information, please contact us using the details below. We will investigate your complaint and respond within a reasonable timeframe. If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.
If you have any questions about this Privacy Policy or our privacy practices, please contact us:
Greg Allan Farm Machinery Pty Ltd
408 Princes Highway, Colac West VIC 3250
Phone: 03 5231 5136
Email: info@gafm.com.au
Website: www.gafm.com.au
